Caption: A collaboration between Olympus Nordic, KAUAS creative, and some of the top Nordic instagrammers, BLCKSNDS was an epic journey to Iceland to showcase the quality of the new Olympus OMD-EM1. The journey was arranged in October 2014.
4 days, 9 instagrammers, 11 600 000+ followers. BLCKSNDS was one of the biggest Instagram campaigns in the world.