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Zaō

Welcome to Zaō, the gem of Miyagi! Nestled in the heart of the mountains, this enchanting village is a winter wonderland with stunning ski slopes and breathtaking hot springs. Don’t miss the mystical Zaō Fox Village, where adorable, fluffy foxes frolic. Savor delicious local cuisine and soak in the culture—Zaō is a delightful blend of adventure and serenity!

From the Community

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Recommendations

Landmark4.5/5

Zao Onsen Ski Resort

Renowned for its stunning "snow monsters," Zao Onsen Ski Resort offers a unique blend of thrilling slopes, rejuvenating hot springs, and breathtaking winter landscapes, making it a must-visit destination in Yamagata, Japan.

Outdoor4.6/5

Okama

Welcome to Okama, Japan's enchanting volcanic crater lake nestled in the stunning Zaō National Park! Bursting with vibrant turquoise waters, this natural wonder is surrounded by majestic peaks and lush forests. Perfect for hikers and explorers, it offers breathtaking views and a touch of magic. Don your hiking boots, pack a snack, and get ready for an unforgettable adventure!

Landmark4.2/5

Zao Echo Line

Nestled in the stunning Zaō mountains, Zao Echo Line offers breathtaking panoramic views and picturesque landscapes, making it a must-visit destination for nature lovers and adventure seekers alike.

Landmark4/5

Sankai Falls

Nestled within the stunning Zaō region, Sankai Falls captivates visitors with its breathtaking cascading waters and serene natural beauty, making it a must-visit destination for nature lovers and photographers alike.

Landmark3.9/5

Sankai Falls viewing platform

Landmark3.9/5

蔵王ハートランド

Culture3.8/5

Kokeshi-kan

Culture4.1/5

Kattamine Shrine

Landmark4.2/5

蔵王エコーライン雪の壁

Self Care4/5

Mahoroba-no-yu

Landmark4.1/5

Togatta Onsen Kotobuki no Yu Hot Spring

Landmark3.7/5

Zao Onsen Tourist Association Information Center chuo ropeway

Self Care4.3/5

Zao Onsen Dairotenburo

Nestled in the stunning Zao mountains, Zao Onsen Dairotenburo offers a breathtaking open-air hot spring experience, surrounded by nature's beauty, making it a must-visit destination for relaxation and rejuvenation in Japan.

Landmark4.2/5

Zao Ropeway Sanroku Station

Zao Ropeway Sanroku Station offers breathtaking access to stunning alpine scenery and the famous Zao snow monsters, making it a must-visit destination for both adventure seekers and nature lovers in Yamagata.

Eat$$$3.9/5

Zao Boo-

Cafe4.5/5

Gibier game meat restaurant and cafe ZAZAO

Cafe$$$4.4/5

Otochaya

Cafe4.1/5

TAKAYU ONSEN PARLOR

Cafe$$$4.3/5

Unite Cafe

Cafe$$$4.4/5

Cafe Fua

Stays

Stay4.1/5

Ryokan Sanjiro

Things To Do
Provided by

5/5

8 h

Sendai Private Vehicle Service with Restaurant Reservation

Discover Sendai (located in Miyagi Prefecture) in comfort and style with a private chartered vehicle tour designed just for you. Whether you’re interested in exploring cultural landmarks, browsing vibrant local markets, or venturing off the beaten path, you can create a fully customized itinerary that suits your pace and interests. For added convenience, take advantage of our optional restaurant reservation service (securing a table at a locally recommended dining spot) tailored to your taste.

$204.82

5/5

4 h

Yamagata & Yamadera Customized Half-Day Tour with Licensed Guide

This value-packed trip with a government-licensed and experienced English-speaking tour guide is a fantastic and efficient way to explore Yamagata! Well-known for its hot springs and scenic views, Yamagata is a wonderful place to immerse yourself in Japanese culture. Yamagata City is a cosmopolitan hub allowing visitors to delve into a fascinating corner of Japan boasting a rich culture, soothing hot springs, soaring mountains and ski fields. Let us know what you would like to experience and we will customize a four-hour tour that's best for you! Note*1: Please select your must-see spots from a list in the tour information to create your customized itinerary. We can only accept up to 10 persons on a tour. We cannot combine multiple reservations to make a larger group.

$105.94

4.9/5

4 h

Sendai & Matsushima Customized Half-Day Tour with Licensed Guide

This value-packed trip with a government-licensed and experienced multilingual tour guide is a fantastic and efficient way to explore Sendai and Matsushima! Sendai is a city that sits at the doorstep of the nation’s more wild side. It’s a day trip from secluded mountain retreats, rugged coastlines, and remote islands. At the same time, it’s one of Japan’s most modern and sophisticated cities with a culinary scene that will challenge and surprise. Let us know what you would like to experience and we will customize a four-hours tour that's best for you! Note*1: Please select your must-see spots from a list in the tour information to create your customized itinerary. Note*2: The National Government Licensed Guide Interpreter certification is issued by the Japanese government requires a good knowledge and understanding of Japanese culture and history.

$105.94

4.8/5

6 h

Yamagata & Yamadera Customized Tour in 1 Day with Licensed Guide

This value-packed trip with a government-licensed and experienced multilingual tour guide is a fantastic and efficient way to explore Yamagata! Well-known for its hot springs and scenic views, Yamagata is a wonderful place to immerse yourself in Japanese culture. Yamagata City is a cosmopolitan hub allowing visitors to delve into a fascinating corner of Japan boasting a rich culture, soothing hot springs, soaring mountains and ski fields. Let us know what you would like to experience and we will customize a six-hour tour that's best for you! Note*1: Please select your must-see spots from a list in the tour information to create your customized itinerary.

$141.26

48 h

Tohoku Autumn Leaves Tour to Naruko Gorge and Ginzan Onsen Visit

Discover the beauty of autumn in northern Japan on this 2 day journey through some of Tohoku’s lesser-known foliage destinations. Travel by bullet train from Tokyo and explore a variety of landscapes, from peaceful lakes reflecting colorful mountains to dramatic gorges and historic temple settings. A highlight of the tour is visiting Naruko Gorge early in the morning, allowing you to experience one of Japan’s top autumn spots away from heavy crowds. Stay overnight in Naruko Onsen, a renowned hot spring area selected in the “Top 100 Hot Springs of Japan.” Enjoy a traditional Japanese dinner featuring Hidaka beef and abalone, and relax in the soothing hot spring baths. The journey continues with visits to the nostalgic streets of Ginzan Onsen and the historic mountain temple of Yamadera, offering a perfect balance of nature, culture, and seasonal beauty.

$281.87

1 h

Sakutto from the inn! Hot spring town short course

Course around the hot spring town in the Yumoto area. It is recommended not only for activities before and after staying at the ryokan, but also for people who do not have time and are not confident in their physical strength. While unraveling the history of Akiu Onsen, you can get a glimpse of Akbo's specialties and hot spring town attractions.

$32.93

2 h

Make unique items with Kimono fabric in a café Kimono fabric keyring (38mm)

* Create a unique keyring that’s truly yours or for your loved one, choose from 1000s of fabrics. * Take home a memorable "only one in the world" souvenir of Japan * After you made your items, relax in our café with your favorite drink and baked cakes. ※Watalis product (Fuguro: directly translated as a "bag" in Miyagi dialect) was gifted to President of Taiwan by the Governor of Miyagi. FUGURO, one Miyagi prefecture souvenir everyone will love!

$14.22

2 h

Make unique items with Kimono fabric in a café Kimono fabric badge (38mm)

$10.67

3 h 30 mins

Get your seal! Visit the mysterious temple tour

A course that visits the three temples and temples, including the Akiho Shrine, where the famous athletes visit and visit the "God of God", and learn about Akiho's history while receiving a seal. After the goal, enjoy a special tour lunch specializing in local produce.

$49.39

2 h 30 mins

Make unique items with Kimono fabric Kimono fabric badge + Kimono fabric keyring

$21.34

3 h

Enjoy the sake and food! “Terrorism” Akiu Course

A delicious and exhilarating course that traces the richness of Akio's food culture with the theme of “terroir”, which combines terroir (climate, climate, and people's activities) and mariage (pairing of food and alcohol). At the end of the tour is a special course lunch of the chef ♪

$52.68

3 h 30 mins

Japan's original scenery! Gourmet and shopping course of Satoyama

It is a cycling tour that links the points of Akiho sightseeing recommended for first-time bikers. Mainly gourmet and shopping, along the way enjoy the nature of Satoyama with plenty of liberation. You can chat with the people of the area, or shoot SNS with photogenic spots.

$49.39

7 h

Miyagi Sendai Private Tour: Lacquering Experience & Sake Brewery

Discover the spirit of Sendai on an immersive afternoon journey blending craft, culture, and tradition. Begin at Jogi Nyorai Saiho‑ji Temple, a serene mountainside sanctuary known for blessings of harmony and good fortune. Enjoy free time to explore and try local favorites such as sankaku‑age or miso‑grilled rice balls. Continue to Kumanodo, where artisans guide you in lacquering your own chopsticks using techniques rooted in Sendai’s historic tansu craftsmanship—your finished piece will be delivered within Japan. Conclude with a rare insider visit to Nakayu Sake Brewery, operating since 1906, to learn the art of sake making and taste distinctive brews not usually accessible to the public. With private transport and an English‑speaking guide throughout, this tour offers a deeper connection to Miyagi’s traditions and the people who preserve them.

$398.73

8 h

Matsushima & Sendai Highlights Customizable Private Tour

Experience two of Miyagi’s most attractive sides in one private tour: the scenic beauty of Matsushima and the cultural highlights of Sendai. In the morning, visit Matsushima, famous for its pine-covered islands, Zuiganji Temple, and a relaxing sightseeing cruise around Matsushima Bay. In the afternoon, choose the route that best matches your interests: explore Sendai’s samurai history at Zuihoden Mausoleum and Sendai Castle Site, enjoy local baseball culture around Rakuten Mobile Park Miyagi, or unwind in the Akiu Onsen area with nature, hot springs, and a peaceful gorge walk. This private tour is designed to be flexible, comfortable, and easy to personalize. Your licensed guide will help you choose the best stops based on your interests, pace, weather, and local conditions. Whether you love history, scenery, sports, or relaxation, this tour offers a well-balanced day trip from Sendai with Matsushima as the highlight. ◆ Option B “Sports & Culture” is available only for more 4 people.

$371.40

6 h

Private Guided Tour to Murayama City from Sendai

Do you know the town of Murayama? This tour takes you to Murayama City in Yamagata Prefecture, where travelers can experience Japan’s rural landscapes and everyday traditions in an authentic way. Departing from Sendai, the itinerary is carefully balanced to combine scenic travel with meaningful local experiences, without the pace of a full-day tour. Highlights include a traditional boat cruise through the Sannanso rapids of the Mogami River, once a vital transportation route, and a soba lunch that reflects the region’s food culture. The boat cruise fare is included, allowing guests to focus on the experience itself. As a private tour, the itinerary can be customized based on your interests. Optional arrangements may include seasonal nature walks, fruit harvesting experiences, or an iaido experience in Murayama, known as the birthplace of this traditional Japanese martial art. This flexibility makes the tour ideal for travelers seeking a genuine glimpse of rural Japan.

$677.50

48 h

2-Day Tohoku Tour Zao Snow Monsters and Ginzan Onsen

Discover the hidden gems of Tohoku on this immersive 2-day tour that showcases breathtaking landscapes and rich cultural experiences. Visit the iconic Ginzan Onsen, a quaint hot spring town that inspired the animated classic Spirited Away, and relax in the serene ambiance of Naruko Onsen. On the second day, witness the fascinating Zao Snow Monsters and enjoy unique encounters at Zao Fox Village, where you can interact with adorable foxes. Delight in traditional Tohoku cuisine and enjoy picturesque views throughout your journey. - Explore Ginzan Onsen, a hot spring town with a nostalgic charm - Stay at Naruko Onsen with traditional kaiseki dinner included - Visit the Zao Snow Monsters, a rare natural phenomenon - Interact with foxes at Zao Fox Village, a unique winter experience

$288.94

4 h

Sendai Gyutan Local Food Tour with Licensed Guide

Savour the flavors of Sendai on this private, fully customizable food tour led by your government-licensed local guide. The capital of Miyagi is famous for gyutan (charcoal-grilled beef tongue), and your guide will lead you to the best spots to try this regional specialty. Begin at the lively Sendai Asaichi morning market, where stalls overflow with fresh seafood, seasonal produce and ready-to-eat treats. Climb to the hilltop ruins of Aoba Castle for sweeping city views and tales of the samurai lord Date Masamune, then explore the covered Clis Road arcade in the buzzing downtown, lined with restaurants and izakaya. Because this is a private tour for your group only, the pace and the stops are entirely up to you. Tell your guide your tastes and dietary needs and they will tailor the day around them. Whether you crave thick-cut gyutan, fresh sashimi or sweet zunda made from edamame, you will eat like a local and leave with a deeper feel for Sendai's food culture and history.