| Australia’s Next Top Instagrammer 2017 |


I’m not sure how many of you remember me posting a story a year ago about the Choice Hotels campaign I was involved in to find Australia’s “Next Top Instagrammer”? Well, the campaign was a massive success and we unearthed an amazingly talented Instagrammer ( @julesingall ) who has since gone on to turn her hobby into a career! 💁🏼‍♀️📸

At the time we sent twenty finalists out to Choice Hotels properties all over Australia before crowing Jules the winner and I was thrilled when I heard that we would be doing it all over again!

Early last year Jules redeemed her prize of a weekend mentoring session with me at the delightful Oceans Resort & Spa in Hervey Bay and we spent the time shooting pictures and working on Jules’ business goals, media kit and career strategy... This year, with our NEW winner, we headed to Mooloolaba on the Sunshine Coast! 🧘🏼‍♀️🏄🏼‍♀️🍍

Apart from the business side of things we also found time to take plenty of pictures, effectively I was teaching 2017 winner Georgie Mann how to deliver on a branded Instagram campaign to a client! In 48 hours we did 2 sunrises, 2 sunsets, 2 hikes, a flat lay shoot and a lot of talking + eating! 😂😂

... and what better backdrop for it than Breeze Mooloolaba, one of Choice Hotels premium properties ...

Did I mention that I totally make the winners model for me? Lol www.instagram.com/Georgie.Mann.Photos

I’m so thrilled to be involved with this brand and this campaign! It’s rare that you have the opportunity to be involved in such a cool concept and both the finalists challenge and the winners prize offer ‘money-can’t-buy’ training from me, in an industry that’s notoriously secretive. Thank you Choice!

Will we do the campaign in 2018? Where will we send our finalists? Make sure you follow me on Instagram (same username) and also Choice to find out! www.instagram.com/ChoiceHotelsAu ❤️✈️📸🏄🏼‍♀️🍍


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