A day at


Headfirst Coffee Roasters is a specialty coffee bar, located in the Jordaan area in Amsterdam, founded by Jonatan and Lex. Because this place is one of our favourites in the city we would love to share some photography of a recent shoot we did with them.

Besides coffee, tea and selected sodas they also serve sweet pastries, fresh granola with yogurt and freshly baked croissants.

You can choose your filter coffee brewed with the V60, the Aeropress or Clever.

In the back of the bar you'll find the roastery with the beautiful Giesen coffee roaster. Because of the open character of the space you can see Lex doing his magic and enjoy the delicious aroma of freshly roasted coffee.

Lex has this thing with unicorns... (and Jonatan hates that mug!)

Thank you for watching!

We hope you enjoyed this story. If you like to find more of our visual storytelling you can find us here: onahazymorning.com instagram.com/onahazymorning Thanks to Headfirst Coffee Roasters in Amsterdam, The Netherlands